Digital formats accepted for ads: eps, tiff, jpeg, pdf
Digital formats accepted for articles: txt, rtf, doc, docx
300 DPI, high-resolution images
Do not use slashes (/) or special characters (#, @, &) in the file name

Supported Applications:

- Adobe CS2: Acrobat, Illustrator, Photoshop, InDesign
- Microsoft Word: doc, docx — For text only!
Please include all supporting fonts and images, unless these have been embedded in the document.

Unacceptable Formats:

- DO NOT send gif, png, or low resolution web graphics
- DO NOT send articles or press releases as pdf files
- DO NOT send Microsoft Publisher files
- DO NOT send Pages files
- DO NOT send previously printed images to scan (i.e. magazine ads, brochures)

Standard ad sizes (width x height):

Full Page  ………………………… 10.25″ x 11.178″
Two-Thirds Page  ……………………. 6.81″ x 11.178″
Three-Quarters Page (horizontal) …….. 10.25″ x 8.471″
Three-Quarters Page (vertical) ……….. 7.79″ x 11.178″

Half Page (horizontal) ……………… 10.25″ x 5.52″
Half Page (vertical) ………………….. 5.15″ x 11.178″
Three-Eighth Page (horizontal) ……….. 7.865″ x 5.52″
Three-Eighth Page (vertical) …………. 5.15″ x 8.471″

One-third Page (horizontal) …………. 10.25″ x 3.623″
One-third Page (vertical) ……………. 3.341″ x 11.178
Quarter Page (regular) ………………. 5.15″ x 5.52″
Quarter Page (horizontal) …………….10.25″ x 2.765″
Quarter Page (vertical) ……………… 2.455″ x 11.178″

One-Sixth Page (horizontal) ………….. 6.819″ x 2.7″
One-Sixth Page (vertical) ……………. 3.341″ x 5.4″
Three-sixteenth Page (horizontal) …….. 7.8″ x 2.765″
Three-sixteenth Page (vertical) ………. 2.455″ x 9.021″
One-Eighth Page (horizontal) …………. 5.15″ x 2.765″
One-Eighth Page (vertical) …………… 2.455″ x 5.52″

One-Ninth Page (vertical) ……………3.341″ x 3.55″
One-Sixteenth (horizontal) …………… 5.15″ x 1.32″
One-Sixteenth (vertical) ………………. 2.455″ x 2.764″

Design Recommendations:

No text below 8 pts.
No colored text below 10pts.
No reverse or white text below 10pts.

Confused or need help?

Please don’t hesitate to contact us. We can help!
E-mail Dennis Ray, dennis@rapidrivermagazine.com
E-mail Simone Bouyer, simone@rapidrivermagazine.com
Or call (828) 646-0071

Download a copy of our press kit,
which includes ad rates and sizes, by clicking here.